Services
Client
Hospitality
Challenge
Forest Hills at Tala—a hidden sanctuary near the historic Tala caves—wanted to build a brand that echoed its unique promise: luxury, privacy, and a deep connection with nature. With the business still in its planning phase, Chimpzlab was brought in to craft a visual identity that could capture this essence and scale across touchpoints.
Approach
Inspired by the lush terrain of Tala, we envisioned a brand rooted in natural beauty and quiet luxury.
Visual Identity
Designed a custom logo infused with a watercolor aesthetic to mirror the vibrant greens and earthy tones of the property—capturing its spirit of eco-conscious indulgence.Brand Storytelling
Developed a moodboard-driven approach that merged visual softness with refined structure, balancing warmth with sophistication.Experience Mapping
Since the resort was pre-operational, we helped envision guest touchpoints:In-room materials, guide maps, and welcome kits
Signage for property entrance, reception, and zones
Uniform branding, airport shuttle design, and digital templates for pre-booking communications
Imapct
A brand identity that resonates with luxury travelers and nature lovers alike. Unified brand language across digital, print, and on-ground experiences. Elevated perception even before launch—prompting the client to extend the branding scope across all guest-facing assets
